2013-05-04

Go To Where The Customers (And Pain Points) Are

I'm currently reading April's edition of CE Pro and have found some good tips in it already, on page 8.

"Assuming that tailgate peddling is legal, it's a genius idea: If the customers aren't coming to you, go to them."

It explains how a person went to sell wireless speakers (and other products) at tailgate parties. And a credit card reader was carried around.

Of course, you may already know about door-to-door salespeople. But, it's time to expand on that idea.
An easier way to get sales is to sell products at the moment people are having their pains, not as an after-the-fact sale.

~ Simply Advanced ~



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